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Opening Of The First Carl F. Bucherer Boutique In Lucerne

Carl F. Bucherer Boutique In Lucerne – Introduction

Once you have discovered Lucerne, you will know it definitely belongs to the most beautiful cities all over the world. It’s a picturesque town, nestled in the middle of mountains and a beautiful lake. It’s a typical Swiss energy with fresh air and a very clean environment.

Unsurprisingly, Lucerne is a big attraction to whom ever visits our beautiful country.

Nearly 130 years ago, Swiss entrepreneur Carl F. Bucherer opened a specialty shop for watches and jewelry in Lucerne. Now, Carl F. Bucherer opens an exclusive boutique in this gorgeous city, where it all began in 1888 – and to launch an equally exclusive watch to mark the occasion. The Manero Peripheral Boutique Edition, limited to 188 pieces, represents the traditional art of watchmaking and the brand’s commitment to embracing its heritage.

opening lucerne

Jörg Bucherer

Carl F. Bucherer Boutique – The Opening

The new boutique is located in one of Lucerne’s historic buildings, with its golden interior design, a characteristic of Carl F. Bucherer’s corporate language. 

With its latest boutique, the Swiss watch manufacturer offers visitors a new way to experience the world of Carl F. Bucherer. The interior exudes understated luxury, accentuated by the golden elements of the brand logo.

cfb boutique

Plenty of celebrities, media and the owner Jörg Bucherer, showed up at the Carl F. Bucherer boutique event. Later in the evening, Sascha Moeri presented an exclusive timepiece created expressly to mark this event: the Manero Peripheral Boutique Edition. This model is limited to 188 watches, an allusion to the year in which the company was founded.

The Manero Peripheral combines classic design with modern engineering. It is powered by the CFB A2050 calibre, which was launched in 2016 and designed and developed completely in-house.

manero limited 

Reference number
00.10917.08.53.88, Limited to 188 pieces

Movement
Automatic, CFB A2050 caliber, chronometer, power reserve 55 hours

Functions
Date, hour, minute, small seconds

Case
Stainless steel, water-resistant to 30 m (30 atm), diameter 40.6 mm, height 11.2 mm

Strap
Louisiana alligator leather

Dial
Blue galvanized with red-gold-plated appliquéd indices

wrist shots

lucerne watch making

lucerne watch boutiqueOur Journey With Carl F. Bucherer

We were invited at the following day to attend a watch class and have a delicious dinner in the evening. Yet again, it was fascinating to learn about the Swiss watchmaking and let us tell you: there is more to come.

Our week-end continued with an adventurous voyage over the lake ‘Vierwaldstättersee’ direction to Pilatus where we attended ‘Pilatus on the rocks’.

We had a wonderful week-end with a lot of astonishing landscapes, a very cool concert in the evening in the middle of rocks and cliffs. We highly appreciate being part of this brand, and we cannot wait to explore the art of watch manufacturing on site.

cfb boutique
watch class

swiss watch parts

ceo carl f. bucherer

pilatus rocks

pilatus view
carl f. bucherer influencers